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Movers & Shakers: Another industry win as Hotelbeds appoints new VP – Pippa Williamson

It's another win for the travel industry as, after one of the busiest summers in recent times, Hotelbeds has announced the appointment of hospitality-industry vet, Pippa Williamson, as VP Commercial for APAC. This move, now that most of the Asia-Pacific region’s borders are open, signifies that travellers are more than making up for lost time, and a sense of normality is returning to the industry. 

It’s another win for the travel industry as, after one of the busiest summers in recent times, Hotelbeds has announced the appointment of hospitality-industry vet, Pippa Williamson, as VP Commercial for APAC. This move, now that most of the Asia-Pacific region’s borders are open, signifies that travellers are more than making up for lost time, and a sense of normality is returning to the industry. 

Strengthening supplier and client relationships a key role 

Based in Hong Kong and reporting to Hotelbeds’ SVP Commercial, León Herce, Pippa has the exciting job of leading all core commercial activities across the region. Alongside growing the relationships with Hotelbeds’ suppliers and clients across APAC.  

Pippa, no stranger to leadership positions, holds an impressive track record gained from her extensive career in the APAC hospitality sector over the past 20 years. Known for her standout leadership skills, Pippa has worked with some of the world’s leading hotel companies including Marriott, Starwood Hotels, and recently, Shangri-la.  

No stranger to leadership challenges 

Her new boss León Herce, SVP Commercial for Hotelbeds, is thrilled with Pippa’s appointment. Announcing the appointment, he said: “Pippa’s strong background in leadership positions across major hotel companies, her impressive experience in the China market, as well as her almost fifteen years of operating in APAC will undoubtedly boost our activities in the region. With Pippa in this role, we can ensure we are prepared to capture the emerging opportunities in this diverse and unique region. Pippa is a leader with integrity who loves challenges and has a huge appetite for success”. 

Pippa added: “I am very excited about this new challenge. After the years of uncertainty experienced, we have tremendous opportunities ahead of us, and now is the time to seize them. I look forward to working with the new team for an industry leader like Hotelbeds, and to continue to grow our business.” 

About Hotelbeds  

In case you need a refresher, Hotelbeds are global leaders in the TravelTech space, connecting and empowering businesses by facilitating bridges in the ever-changing and expanding travel ecosystem.  
With their cloud-based technology platforms, fast and simple access to a global network of travel products is possible, from accommodation to ancillary products and payments. Their commitment to rich data and intelligence helps to generate demand. By operating exclusively B2B, Hotelbeds drive growth for their partners without competing for the end customer.  

Hotelbeds’ teams of 3000+ experts on the ground provide local expertise and support to boost trading further, even in the most hard-to-reach spaces. With their unique blend of technology, data, and passionate people, they assist B2B travel players unlock their full potential.  

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