For those who may not be into virtual escapes at 35,000 feet, Qantas is offering access to practically any newspaper and magazine in the world.
As part of a new partnership with PressReader, Qantas guests now have access to some 4,000 titles.
Accessible via the Qantas App, PressReader will enable Qantas customers to download magazines and newspapers in more than 60 languages, from a huge range of local, regional and international titles across 100 countries, prior to their flight.
Qantas Group Executive, Brand, Marketing and Corporate Affairs Olivia Wirth said the new services opens a ‘library of titles’ to guests and is part of Qantas’ ongoing investment in constantly improving the customer experience.
“We built PressReader into the existing Qantas app to make it easier for customers to manage all parts of the journey through the one application.”
Olivia Wirth, Qantas Group Executive, Brand, Marketing and Corporate Affairs
To access, all customers have to do is open PressReader and tap the ‘download newspapers and magazines’ tile on the Qantas Airways app trip timeline.
Once the application is open, users can browse the selection or search for their favourite title.
The “Download Newspapers and Magazines” tile will appear on the timeline from 24 hours prior to departure.
Once this appears, customers have 12 hours of unlimited access to download content.
Once downloaded to their iOS or Android device, it will be stored and ready to read any time.
Igor Smirnoff, Chief Commercial Officer at PressReader, said the company was thrilled to welcome Qantas into the PressReader family of partners.
“We’re experiencing tremendous growth, in recent months, we’ve added over 1,000 publications to our ever-expanding offering. PressReader is fast becoming a must have travel companion, so we hope Qantas customers enjoy using it.”
Igor Smirnoff, PressReader Chief Commercial Officer