Travel Counsellors thinks it may have found the trick to earning more of the big bucks, and it’s as simple as making customers happy with the latest technology.
The home-based agency group this week announced latest financial results have experienced a 22 percent increase over the last 12 months compared to the same period last year.
This growth is attributed to the adoption of the latest technology to enhance its services, enabling Travel Counsellors to provide the best possible customer experience.
In particular, the business saw a 13 percent increase globally in sales made through its in-house quote and booking technology, which enables Travel Counsellors to create unique itineraries tailored to customer preferences and interests.
This year, the company also launched the new, free app, ‘my TC’, which acts as a personal extension to the individual Travel Counsellors.
As Steve Byrne, Managing Director of Travel Counsellors, commented: “these results show that despite the economic environment and political climate, appetite for travel remains strong, and consumers are not willing to compromise on this area of their life.
“However, this has made it even more important to build a trusted, personal relationship with our customers – which in turn, enables Travel Counsellors to craft completely tailor-made experiences.
“This approach underpins the caring that Travel Counsellors has at the heart of its business model.
“Whether that’s supporting our franchisees to establish and run their own business, or getting to know our customers on a personal level, we always go the extra mile.
“This, coupled with an annual investment of around $2.165m in the latest technology, drives our strong financial results, and we’ll continue to invest heavily in both of these to keep the momentum going over the coming years.”