When most of your friends are self-professed MasterChefs – you know you’re in a society so food obsessed that it’s bound to take over other decisions in your life – like when and where to holiday; hence the rise of Foodie Trail tourism.
A city’s food-rating popularity weighs so much so, that it has become an overriding reason to visit one place over another.
Sprinkle a variety of celebrity chefs and it’s a star-studded line-up for festivals around the globe, such as the popular Hong Kong Food Festival coming up in October.
However, with KarryOn’s delicate palate, we find there’s a fine line between differing tastes, and downright weird!