Get ready to turn up the volume—Memphis Tourism, in partnership with United Airlines and Globus, is bringing the soul-stirring sounds of Memphis to Australia this May. And leading the charge? None other than Grammy-nominated blues-rock virtuoso Eric Gales.
Known for his electrifying style and Hendrix-like swagger, the Memphis-born guitarist will headline two exclusive travel trade events in Sydney and Melbourne, before rocking the Blues on Broadbeach festival on the Gold Coast. It’s all part of Memphis Tourism’s mission to connect agents with the rich culture, creativity, and community that the city represents.
When and where is it happening?
Eric Gales will perform live at:
- Sydney – The Soda Factory | 13 May | 6:00pm–8:30pm
- Melbourne – The Toff | 15 May | 6:00pm–8:30pm
Expect an unforgettable night of Memphis blues, southern hospitality, and exciting prizes—including a trip to Memphis up for grabs.
👉 Register here:
Sydney: Register for Sydney (13 May 2025)
Melbourne: Register for Melbourne (15 May 2025)
Why Eric Gales—and why Memphis?
If you haven’t heard of Eric Gales, you’re in for a treat. With 18 albums, over 30 years in the game, and a reputation that puts him in the same sentence as Jimi Hendrix and Albert King, Gales is the real deal. His fiery performances channel the spirit of Memphis, a city renowned for shaping the sound of blues, soul, and rock’n’roll.
Chris Ingram, Director of Memphis Tourism ANZ, says: “We’re thrilled to give the local travel trade, as well as festival-goers, the opportunity to discover the unique talent and sounds of Eric Gales, which is representative of the exceptional musical talents that come from Memphis.
“We’re very grateful for the ongoing support from our valued partners United Airlines and Globus, who have helped to make this visit possible. We’re also thrilled to continue to partner with Blues on Broadbeach with whom our partnership serves as a reminder of the enduring influence Memphis has had, and continues to have, on the blues genre, and we’re excited to help create a meaningful connection between the passionate fans and the talented musicians who continue to shape the genre’s future.”
Tuning into the trade
Agents can expect a killer live show, a real taste of Memphis culture—and a chance to win big. Attendees will go in the running to win a trip to Memphis, where music history, vibrant neighbourhoods, and world-famous BBQ await.
Plus, with partners like United Airlines offering seamless connections from Australia’s main gateways to Memphis via Houston, LA or San Francisco, and Globus delivering unforgettable escorted tours in the region, it’s never been easier for Aussie agents to connect clients to the heart and soul of Tennessee.
Whether you’re a die-hard blues fan, a curious agent, or just looking for a fun night out with industry mates—this is one event you don’t want to miss.
This article is brought to you by Memphis Tourism
