In a “significant milestone in its journey”, the Australian Travel Agents Co-operative (ATAC) has unveiled its new business model. So what’s new at the three-decade-old organisation?
The new ATAC model will see the introduction of a fee-based and tiered level of remuneration for member overrides while retaining 100 per cent of members at source commission.
The model was launched to members in a recent group forum and has been “well-received by members as it exemplifies ATAC’s commitment to returning benefits directly to members, reinforcing our ethos of putting money in their back pockets”, the co-operative said.
The updates come after “extensive consultations” with members on the future of the group.
“The new structure will offer a range of key advantages,” ATAC general manager Michelle Emerton said.
“The fee and tiered level remuneration model will incentivise agents to expand their preferred supplier business, leading to increased income for everyone.
“Members will benefit from a fairer distribution of costs and ensure a sustainable funding system for ATAC.
“This revamped model strengthens the supplier-ATAC relationship, promoting collaboration, trust and mutual success.
“Furthermore, our members will benefit from increased service and product opportunities. The implementation of this model strives to create a more level playing field for all agents.
“The more you support, the more you earn, the more we all prosper.”
For more information on ATAC, click here.
Last year, the co-operative and Designer Journeys announced a tailored travel partnership.
