AmaWaterways has launched its biggest trade incentive to date with an eight-month River of Rewards campaign where advisors can win a spot for you and a travel companion on a Mega Famil featuring a full-ship Danube River cruise in 2026.
The River of Rewards promotion runs from 17 July 2025 – 28 February 2026 and is open to Aussie and Kiwi advisors with monthly challenges to earn points towards a spot for you and your companion on the mega famil.
Winning agents will set sail on AmaWaterway’s popular ‘Melodies of the Danube’ itinerary from Budapest to Vilshofen on 2–9 August 2026 aboard the brand-new AmaSofia, launching in early 2026.

All winners will have the full AmaWaterways experience on board AmaSofia, including guided excursions, onboard dining and wine, wellness activities and exclusive education sessions hosted by guest speakers.
Travel advisors can qualify for the River of Rewards Mega Famil as a monthly top FIT or group booker, or by registering and entering monthly brand-aligned challenges and activities.
Accumulate points by completing creative monthly challenges, undertaking AmaAcademy training and working with your Regional Sales Manager to promote AmaWaterways.

AmaWaterways ANZ Managing Director Steve Richards said: “This is without a doubt the biggest trade incentive AmaWaterways has offered in Australia and New Zealand.”
“We’re so excited to be rewarding our advisor community in such a meaningful way by inviting them to truly experience what makes AmaWaterways so special.
“The Mega Famil is not only a celebration of top performers, but a hands-on learning journey that we hope will inspire and empower our partners to grow their river cruise business. We’re with them every step of the way.”
Enter now via riverofrewards.com/register to take part in the first challenge.