Helloworld Travel’s 2024 Frontliners Forum has successfully concluded, bringing over 500 travel agents and supplier partners from Australia and New Zealand to Singapore for four days of networking, learning and, of course, a lot of little fun.
Held at the iconic Marina Bay Sands Conference Centre, attendees from Helloworld’s branded and associate networks, My Travel Group, and Magellan gathered for insightful sessions, industry updates and significant announcements.
The theme, ‘Partners in Excellence,’ highlighted the power of collaboration across the Helloworld network.
A standout moment came from MC and Australian Paralympian Kelly Cartwright OAM, whose inspiring keynote captivated delegates with her personal journey.
Helloworld Travel Group General Manager Retail Networks Nick Sutherland unveiled new upgrades for Resworld and the agent portal, a future owners training program, and a new partnership with Genesys, a premium omnichannel communication platform for the travel sector.
The forum also featured updates from Helloworld’s wholesale and cruise division, alongside the return of Fares at the Fair, where top airlines shared the latest news and prizes with delegates.
Evening highlights included a private cocktail event at The Riverhouse, a Hello event at the Singapore EDITION, and a gala awards dinner sponsored by Singapore Airlines, where high achievers and rising stars were recognised.
Along with pre and post famil options, attendees also enjoyed side trips to Gardens By The Bay and Universal Studios.
To top it off, Helloworld announced that Frontliners 2025 will be held in Fiji, with the promise of another exciting year ahead.
The conference’s major supporters were the Singapore Tourism Board, Singapore Airlines and Scoot.
Check out our interview with Helloworld Chief Operating Officer and Executive Director, Cinzia Burnes, who shared news about a new luxury product brochure to be released in 2025 along with other updates.
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