Intrepid Travel has staged its annual global Mega Famil in Sri Lanka, bringing together 60 of Flight Centre Travel Group’s (FCTG) top-selling agents across six itineraries. The program showcased Intrepid’s local expertise on the ground and positioned Sri Lanka as a destination to watch.
The line-up spanned multiple regions: seven agents from New Zealand and two each from the UK, North America and South Africa.
At Jetwing Lake in Dambulla, Intrepid leaders Brett Mitchell, Yvette Thompson and Megan Lowe joined FCTG executives Andrew Stark, Rachel Kingswell and Jodie Bernard for a three-day finale of strategy sessions and networking.
What they experienced
Each group explored a different side of Sri Lanka. Tea country treks, climbing Sigiriya Rock and spotting elephants in national parks all featured across the itineraries. All trips reflected Intrepid’s sustainable and locally-led model, giving agents close-up insight into how its destination management company operates.
The journeys ended in Dambulla with workshops and events connecting frontline agents with leaders and product teams.
Why Sri Lanka
“We chose Sri Lanka for two key reasons,” said Yvette Thompson, Intrepid Travel ANZ General Manager.
“It’s a destination that’s still emerging for many travellers, and we wanted to showcase the incredible depth of experience our local DMC can deliver. From logistics to cultural immersion, our team on the ground absolutely nailed it.”
In 2024 Intrepid welcomed more than 4,000 travellers to Sri Lanka, a 206 per cent increase on the previous year and above pre-pandemic levels. The company aims to reach 15,000 travellers annually by 2030.
What it means for agents
This Mega Famil placed sales outcomes at its core. First-hand knowledge translates into stronger client conversations and higher conversion. Europ Assistance’s role underlines how partners are stepping up engagement with the trade.
The program highlights a broader trend: destinations with depth, authenticity and a sustainability story are moving into focus. Suppliers are equipping agents with direct experiences that build credibility in a way promotional material cannot.
What’s next
With airlines expanding services into South Asia and long-haul interest on the rise, Intrepid is using Mega Famils as both recognition and investment. For FCTG, convening a global agent cohort strengthens its influence on what products reach market and how demand is shaped.
KARRYON UNPACKS: Famils are engines of influence. Intrepid and FCTG putting Sri Lanka in the spotlight signals clear sales potential for agents tuned into South Asia’s growth.