Outrigger has launched a new initiative, OZONE (Outrigger’s ZONE) to protect the world’s threatened coral reef systems.
The program was launched in conjunction with World Oceans Month and is designed to act as a global conservation initiative centered on coral health and resiliency in the waters surrounding the iconic beach destinations of Outrigger Resorts.
According to the hotel group, over 60 percent of the world’s reefs are under immediate threat.
Among the most valuable ecosystems on Earth, coral reefs provide humans with billions of dollars in economic and environmental services such as food, protection for coasts, and tourism.
In fact, according to The National Oceanic and Atmospheric Administration (NOAA), reefs alone provide up to 15 tons of seafood per square kilometer each year.
However, coral faces serious dangers, including the negative impact of climate change, unsustainable fishing, and land-based pollution.
“OZONE is an action plan that charts a clear course for Outrigger to make a positive impact in helping to save and protect coral reefs and ultimately the wellness of waters around the world.”
Bitsy Kelley, Outrigger Enterprises Group OZONE Vice President of Corporate Communications
Inspiration for OZONE originated from Geoffrey Shaw, former owner of Castaway Island, Fiji Resort and chairman of the Mamanuca Environment Society – a group passionately committed to protecting the stunning marine and terrestrial environment of the Mamanuca Islands in Fiji.
Due to his vision, guests of Outrigger will have the opportunity to be part of the solution, by helping to plant coral at participating properties, such as Castaway Island Resort.
OZONE will generate awareness surrounding the status of coral reef systems while simultaneously enhancing the Outrigger Resorts guest experience through education and authentic interaction.
Accordingly, guests will have the opportunity to learn more about the platform via in-room videos, on-property lectures, while also being a part of the solution by planting a coral at participating properties.
To celebrate this worldwide environmental platform, Outrigger kicked-off its commitment to ocean health at the Waikiki Aquarium in Hawaii – one of the like-minded partners standing behind this important initiative – on June 6 to celebrate World Oceans Month.
The day also marks the signing of the memorandum of agreement between Outrigger and NOAA, stating both parties’ commitment to work together to support the conservation and education needs of the public.