Abercrombie & Kent Travel Group (AKTG) has appointed well-known industry exec Sara Puglia as Sales Director for its Cox & Kings brand, bringing deep trade relationships to one of luxury travel’s most anticipated Australian launches.
Puglia joins AKTG in the newly created role of Sales Director, Cox & Kings, as the heritage travel brand prepares for its next phase of expansion in Australia.
Puglia joins the expanding AKTG sales team with long-standing trade relationships across the luxury cruise and premium leisure industry.
Her previous roles include sales and account positions with Scenic Luxury Tours & Cruises, Booking.com and, most recently, Silversea as ANZ Manager Key Accounts & Sales Enablement.
She also spent more than 14 years with Flight Centre Travel Group across both retail and wholesale, giving her experience on multiple sides of the travel distribution network.
AKTG Vice President Sales & Partnerships APAC Susan Haberle said Puglia has a proven record of sales success, industry recognition and accolades, as well as a reputation for integrity, positive impact and trusted relationships.
“We are thrilled to welcome Sara to our experienced ANZ team. Her arrival comes at a particularly exciting time with the imminent launch of Cox & Kings next month – a milestone she will play a pivotal role in shaping,” Haberle said.
The appointment places Puglia at the centre of Cox & Kings’ local trade rollout with the brand preparing to launch in Australia as part of AKTG’s broader global growth strategy.
Acquired by AKTG in 2020, Cox & Kings is regarded as the world’s longest-established travel company, with roots dating back to 1758.
Its return to expansion mode marks a notable moment for the luxury and premium leisure sector, particularly as Australia has been identified as one of the pivotal new markets for launch.
