Straight off the highest mountain in Africa, Reho Travel’s Chief Executive, Karsten Horne, takes a moment to rejoice in the Intrepid Group’s new social & environmental status.
A few days ago I was standing on the summit of Mt Kilimanjaro, out of breath admiring an incredible sunrise. Now back at ground level, I have just turned on my phone and heard some fantastic news.
The Intrepid Group was certified as a B Corporation!
To learn that our favourite industry partner whose vision is to “Change the way people see the world” has joined the B Corp family is excellent news for the industry and the responsible business movement.
B Corporations represent an emerging group of companies that are using the power of business to create a positive impact on the world and generate shared and durable prosperity for all. Together, B Corps redefine success in business by competing not to be the best in the world, but to be the best for the world.
Today, there is a growing community of more than 2,500 Certified B Corps from 50+ countries and 121 industries working together toward one unifying goal: to redefine success in business.
Reho Travel became certified in 2014 and is a foundation member of B Corporation in Australia and the only travel management company in the world to have achieved certification. We became a Certified B Corp as we felt the movement reflected our values and provided a robust framework from which to expand on our ideas on how the entire travel industry can make a positive difference in the world.
Reho Travel is also committed to influencing the travel industry to consider the entire supply chain. We would like to see an industry where customers are choosing an airline for its low fuel consumption, a hotel in the developing world for its labour practices, and a tour company that involves the local community. Booking them all with a travel agency that has the awareness and experience to guide them toward suppliers that have a positive impact on the world.
However, we can’t do this on our own. The Intrepid Group is the largest B Corporation in Australia, joining some well-known companies like Ben & Jerry’s, Patagonia, Australian Ethical Super and Four Pines Beer.
My team are looking forward to working with the Intrepid team to spread the BCorp message, not just in Australia but throughout the world where their trips operate.
We can all learn a lot from a company that balances responsibility, integrity and growth with having fun, innovation and passion.
- READ: Tour group becomes the world’s largest travel B Corp
- READ: Ending an Ethiopian journey with Karsten Horne
- READ: Setting off on an Ethiopian journey
Join us in congratulating the Intrepid Group on their new status.
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