After super-popular Melbourne and Sydney pop-ups, Brisbane is next to score top brands for just one Velocity Point when the 1 Point Rewards Store opens for one day only on Friday, 5 September 2025 on the Queen Street Mall.
From 8am at 121-123 Queen Street, the 1 Point Rewards Store pop-up will have high-value rewards to swap for just a single Velocity Point, including flights and sought-after premium products from Dyson, Bose, Prada and more.
Virgin Australia’s Velocity Frequent Flyer program is free to join and members can rack up Velocity Points and Status Credits through a partner network that includes flights, accommodation, car hire, shopping, services and more.
In store, Velocity members can redeem one reward per member, per location with just one Point deducted from your Velocity member account.
The pop-up shop will offer several playful ways to claim rewards, from a mystery prize carousel and claw machines to Myer reward shelves lined with big brands.
These include Dyson Airwrap multi-stylers, Bose QuietComfort headphones, Burberry and Prada fragrances, Virgin Australia flights or lounge access.
Virgin Australia cabin crew will also be on hand to guide Velocity members, along with a live DJ.
The Brisbane pop-up follows the 1 Point Rewards Store debut in Melbourne in 2023, which sold out in five hours, followed by Sydney last month, which also attracted queues of eager shoppers.
Velocity’s 1 Point Rewards Store will also return to Melbourne during this year’s three-city national shopping extravaganza.
For more info, visit velocityfrequentflyer.com
