As part of the T1 upgrade at Sydney Airport, the gateway has revealed a new Australian Way retailer experience for those departing.
The partnership with Australian Way signifies a re-imagining of the category as part of the traveller’s journey by developing a uniquely Australian retail experience that will further position the retail offer at Sydney Airport as distinctly Australian.
With seven retail outlets set to open at Sydney Airport, AWPL will deliver an enhanced offer to passengers for all their Australian experience needs by providing wider product assortments across a range of emerging categories with unparalleled product value.
Image: EnolaBrain81/Shutterstock
The new stores within T1 are designed to enhance the overall passenger experience by showcasing an open layout that encourages travellers to explore the space and the extensive range of major Australian brands on offer.
Sydney Airport General Manager of Retail Glyn Williams said the objective is to deliver a new chapter in gifts and souvenirs.
“We will develop a sense of place through our store designs and offer best price value in all key categories ensuring passengers can purchase with confidence in every one of our seven stores at Sydney Airport.”
Costa Kouros, AWPL Managing Director
The first of the AWPL stores will open at T1 in November 2015.
