With its Europe season starting early this year, AmaWaterways has reached a highwater mark, achieving a milestone with its most successful month of bookings in the river cruise company’s 22 years of operation.
AmaWaterways recorded its highest single month of reservations and record call centre volume levels in January 2024, up 27 per cent and 18 per cent respectively on January 2023.
The 2024 and 2025 collections will see an extended season on the Danube and Rhine rivers with the 2024 cruises underway and an early February 2025 start.
AmaWaterways also introduces its sixth French itinerary with the all-new Flavours of Burgundy cruise on the Saône River.
It will also be the first major river cruise line to offer cruises on Columbia’s Magdalena River, sailing between Cartagena and Barranquilla on two seven-night itineraries aboard two new ships.
AmaMagdalena will launch in November 2024 and sister ship AmaMelodia in June 2025.
The luxury river cruise line will also welcome its second ship on the Nile with the 82-passenger AmaLilia joining the fleet this year.
AmaWaterways Co-Founder & Executive Vice President Kristin Karst said: “2024 is off to an amazing start and our ships are filling up quickly.”
“We have been able to handle this surge in demand and provide excellent service to our travel advisor partners by hiring and training additional river cruise specialists for the call centre and doubling the size of our dedicated AmaAir team.
“As a family-owned and -operated company, we are proud to offer our travel partners and their clients new itineraries to discover, new ships to enjoy and new tools and support services to get them started on river cruise journeys even quicker.”
AmaWaterways now has a dedicated Australian-based sales and marketing team. Advisors can contact the team via 1800 867 126 or AmaAU-NZ@amawaterways.com
Find out more at amawaterways.com
