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Celebrate 'A New Era' and visit the real Downton Abbey with Viking Cruises

Viking has announced it is once again a partner of Universal Pictures on the release of Downton Abbey: A New Era, and continues to offer guests the chance to visit Highclere Castle as a pre or post-cruise add-on.

Viking has announced it is once again a partner of Universal Pictures on the release of Downton Abbey: A New Era, and continues to offer guests the chance to visit Highclere Castle as a pre or post-cruise add-on.

Downton Abbey fans will be pleased to know that Viking has partnered with Universal for the next installment in the much-loved Downton Abbey franchise, in cinemas from 28 April 2022 in Australia and New Zealand.

Viking’s longstanding partnership with Highclere Castle – known to many as “the real Downton Abbey” provides a variety of ways for guests to experience life at the castle in Hampshire, England.

Guests can go behind the scenes with a three, or four-night Pre/Post Cruise Extension that can be added to a selection of river and ocean voyages.

These include:

  • The 3-night Oxford & Highclere Castle pre or post-cruise extension package will see guests travel through the picturesque Hampshire countryside to the castle.
  • The 4-night Great Homes, Gardens & Gin pre or post-cruise extension which has been designed to give guests an exclusive look at several country estates that have served as the settings of acclaimed TV productions.
  • The four-night British Collections of Ancient Egypt, Pre-Cruise Extension for the Pharaohs & Pyramids Nile River cruise itinerary, allows guests to retrace the steps of the world’s most famous Egyptologist, Howard Carter, and his benefactor, the 5th Earl of Carnarvon.

Downton Abbey: A New Era 

Viking Cruises Downton Abbey
Ramon Drew – Commercial Manager NSW/ACT, Jane Moggridge – GM Marketing, Michelle Black – MD, Nathalie Fagan – Commercial Manager NSW.

Last night travel trade partners and loyal clients joined Viking for the Australian premiere of Downton Abbey: A New Era, where we were spoiled with sumptuous cupcakes and champagne before heading into gold class to be transported back to Highclere Castle. 

To celebrate the movie release, the partnership will be supported by an integrated marketing campaign including press advertising, cinema advertising, digital activations and competitions.

For more information, visit viking.com