A recent report, released by Tourism Research Australia, is predicting a surge in inbound tourism to Australia, aided by visitors from Asia.
Tourism Research Australia has released a report claiming that a surge in tourism numbers to Australia will be prompted by visitors from China, India and Singapore.
Released this week, the report states that inbound tourism to Australia is set to rise by 10.5 per cent for China, 6.6 per cent for India and 5.8 per cent for Singapore.
Last year, Asian markets accounted for 47 per cent of total Australian tourism exports.
“As the global economy recovers from recent financial disasters, the economic climate for tourism is hopeful,” the report said.
According to Tourism Australia managing director John O’Sullivan, the report shows that the nation is undoubtedly making progress toward the Tourism 2020 goals.
“There’s more to be done in hotel accommodation supply, but the feedback from the investors Tourism Australia and Austrade have been talking to at the recent HICAP conference in Hong Kong indicates to me that there is certainly confidence and a growing appetite for investment in Australia’s tourism infrastructure,” he said.
“There is more work to be done but, as annual scorecards go, I think the industry can be pretty pleased.”
While these are figures worth celebrating over, the report also warns that Australia needs to continue to concentrate on increasing overnight spending to reach its 2020 tourism goals.
At present, spending is rising by 3.6 per cent a year but it needs to rise to 6 per cent a year to reach $115 billion and 9.9 per cent to reach $140 billion.