Australia’s favourite South Pacific island nation has & continues to undergo a range of exciting changes designed to entice travellers to visit whether it be for the first time or their fifth.
Mission ‘Bring in the Bula Tourists’ (named entirely by KARRYON) started a few months back when Nadi International Airport unveiled an FJ$129 million major refurbishment.
Changes at the gateway made it easier for incoming and outgoing visitors to pass through customs, security and check-in while also providing extra comfort in the way of new air conditioning, additional baggage carousels, a children’s play area, a smoker’s lounge, new duty-free outlets and a prayer room.
Tourists can now feel that Fijian hospitality from the moment they arrive.
Also at the airport, Fiji Airways upgraded its Premier Lounge to feel like a pre-flight home. We had the chance to experience it earlier this year, click here to read what we love about the refreshed lounge.
Over the last 12 months, Fiji Airways also increased air capacity to and from Australia by 10 percent, and according to Head of Global Sales & Distribution, PK Lee, the airline is looking for further opportunities to add on capacity in the coming year.
“We’re on a growth path. We added 10 percent more capacity into Australia, and next year, we have plans to grow further.”
PK Lee, Fiji Airways Head of Global Sales & Distribution
Outside of the airport, Fiji’s tourism leaders told attendees at the Helloworld Travel Frontliners Forum that several hotels will undergo multi-million dollar renovations within the next 12 months, including the Sheraton Fiji Resort and the Westin Denarau Island Resort & Spa.
But that’s not all.
“We have great new product on the way for Fiji. So, watch this space.”
Tourism Fiji
Beyond infrastructure and products, Fiji is working closely with Travel Agents, particularly those in Australia, to boost tourism, which currently accounts for 40 percent of the country’s gross domestic product.
Australia is the island nation’s largest international market with 45 percent of the market, and that’s why Tourism Fiji has doubled the size of its team in Australia over the last year, worked closely with Travel Agents and marketed the destination directly to the public through TV shows such as the Bachelorette and Getaway.
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