Tourism Fiji has received gongs in two separate tourism awards – named Oceania’s Leading Tourist Board 2023 at the World Travel Awards and a 2023 PATA Gold Award Winner Marketing (National-Pacific) for its ‘Where Happiness Comes Naturally’ campaign.
The accolades highlight Tourism Fiji’s success in keeping the South Pacific island nation top of mind with travellers, the organisation’s Chief Marketing Officer Srishti Narayan said.
“We work hard every day to ensure authentic Fiji and natural joy, beauty and range of experiences Fiji has to offer is out there in the minds of every possible traveller across our global markets. Such awards reaffirm our work and we are proud to represent Fiji,” she said.
The 2023 PATA Gold Award acknowledges Tourism Fiji’s marketing efforts and the campaign was the foundation of the new brand platform launched earlier this year.
Ms Narayan said receiving World Travel Awards’ Oceania’s Leading Tourist Board for 2023 cements Fiji as a force in the global tourism arena.
“Our heartfelt appreciation also extends to the entire Fijian tourism industry, whose unwavering commitment to excellence has contributed to the growth of Fiji as a premier travel destination. It is through their tireless dedication that Fiji continues to shine on the world stage.”
“Additionally, we express our deepest gratitude to every Fijian citizen for so warmly welcoming visitors – a trait that resonates deeply with all who visit our islands,” she added.
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