In a boost to travel advisors, Norwegian Cruise Line (NCL) has announced that it would pay travel advisors commission on non-commissionable fares (NCFs).
With the move, NCL becomes the first major contemporary cruise line to pay advisors on previously non-commissionable fares booked beyond 120 days.
NCF payments will come into effect on 1 January 2023 for new reservations made 120 days prior to cruises departing 1 May 2023 onwards.
Through the initiative, NCL aims to help travel partners build stronger ties with their clients and increase brand loyalty and thus earnings.
“Our Partners First philosophy remains top of mind, and our decision to pay commission on NCFs is further proof of our commitment to this community,” NCL President and CEO Harry Sommer said.
“We want our partners to thrive; we want to see their businesses grow all around the world.”
NCL Australia and New Zealand Director of Sales Damian Borg stressed the importance of the cruise line’s travel partners, calling the relationship “a true partnership”.
“Advisors know why NCL offers the best cruise experience at sea and when they can speak to our unique, bucket-list itineraries, one-of-a-kind Free at Sea promotion and incredible 18-ship fleet with unparalleled onboard offerings, they are providing immense value to the business,” Borg remarked.
“We see this value and we wanted to reward our travel advisors like never before.”
Travel advisors need to submit a marketing plan to their NCL Sales Support Team by 31 December 2022 two qualify for the NCF commission.
Email salessupportaunz@ncl.com for more information. Alternatively, visit the Norwegian Cruise Line website, NCL trade portal or call 1300 255 200 in Australia and 0800 969 283 in New Zealand.
NCL won the Most Outstanding Industry Support – Cruiseaward at the recent National Travel Industry Awards (NTIA).