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Perth to host WTTC Global Summit in 2024: Estimated to generate $20 million

Western Australia is set to host the World Travel & Tourism Council (WTTC) Global Summit next year after Perth was announced as the host destination for 2024.

Western Australia is set to host the World Travel & Tourism Council (WTTC) Global Summit next year after Perth was announced as the host destination for 2024.

The announcement was made at the closing of this year’s Global Summit in Rwanda and will mark the first time the event has been held in Australia and Oceania.

WTTC President & CEO Julia Simpson said: “We are so excited to be heading ‘Down Under’ next year. Western Australia and the beautiful city of Perth have always been popular destinations, and we’re sure attendees will enjoy a real taste of quintessential Australian hospitality.”

The annual summit will bring together more than 500 top travel and tourism leaders to discuss the industry’s future.

“The effect of hosting this event goes far beyond the immediate economic impact generated from delegate spend; this event will open avenues for conversation around inbound trade and product investments, new inbound aviation routes and the development of high-value tourism product business opportunities,” Turnball said.

“Business delegates attending this event will be encouraged to extend their stay and explore further afield so they can experience our dreamlike landscapes, world-class experiences, and expert tourism operators firsthand.”

WWTC’s members include the CEOs of key travel businesses such as airlines, global hotel operators and investors, and cruise lines.

The WTTC Global Summit is expected to attract over 500 delegates worldwide and generate an estimated $20 million in economic revenue for Western Australia.

Perth gears up for global good times

Margaret River is renowned as Australia's most premium wine region, home to over 200 vineyards, including Amato Vino ©Tourism Western Australia
Margaret River is renowned as Australia’s most premium wine region, home to over 200 vineyards, including Amato Vino ©Tourism Western Australia

Business Events Perth Chair Bradley Wood stated it’s a delight that Perth has been selected to host the world’s global tourism summit, attracting the industry’s foremost leaders.

“Tourism is a key sector within our state’s growing and diverse economy,” he said.

“With our growing direct international air capacity, world-class event spaces and unique tourism offerings, WA is primed to be a global leader in growing our industry’s future, with repeated success in securing major sector-focused business events.”

Western Australia is gearing up to host a major summit showcasing its world-class tourism destinations and products.

The state is home to the Margaret River wine region, the Ningaloo Reef, and the Pinnacles Desert.

For more, head to: www.businesseventsperth.com