A round of applause broke out across Cairns Convention Centre when Travellers Choice Managing Director Christian Hunter revealed members now have access to savvy itinerary building software.

Thanks to a new partnership with software developer Wetu Travel Technology, Travellers Choice members will get their hands on new itinerary building software, proven to increase sales.

Christian said the technology would save Agents time by helping them to whip-up professional itineraries featuring images, maps, videos and virtual tours.


Multiple copies of an itinerary can be created so Agents can give clients variations based on different properties, room types or budgets.

The itineraries can then be shared with customers through email, websites, Facebook, mobiles or as printed copies. Easy.

He told members that all in all it was a “practical, no-fuss solution”.


“It can within a matter of minutes produce itineraries that are enticing, rich in detail and fully customised with members’ logos, preferred fonts and colours,” he said.

“Wetu’s Itinerary Builder has been shown to be a highly-effective sales tool, helping users convert around 30% more enquiries into bookings. In addition, the ease with which itineraries can be shared is known to drive customer referrals.”

Travellers Choice Managing Director Christian Hunter

Wetu founder Paul de Waal said the itinerary builder addressed two of the major challenges facing today’s travel industry.


“It gives Travellers Choice consultants access to top-quality, up-to-date content without the burden of maintenance or management, and provides the means to use and distribute it easily in an engaging and interactive way.”

As part of the arrangement, Wetu will provide Travellers Choice members with ongoing training and live support.

Would you like to use this itinerary builder?