The City of Melbourne has appointed Big Red Group to head its new tourism booking service.
Located at the Melbourne Visitor Hub at Melbourne Town Hall, the new service, run by Experience Oz, is the “ultimate one-stop shop to experience Melbourne, from guided tours to transport services, and local attractions”.
The desk will be staffed by local experts, who will provide free detailed recommendations, tailored itineraries, and on-the-spot bookings for a range of activities and experiences.

City of Melbourne Lord Mayor Nick Reece (main image with volunteers) says, “We are thrilled to partner with Big Red Group to offer this new service to the more than 14.9 million visitors who visit Melbourne each and every year”.
“Our friendly team of experts at the Melbourne Visitor Hub already deliver top-tier services to travellers – offering local insights and the best ways to discover Melbourne like a true Melburnian.
“As Australia’s top city for interstate spend and visitors, the new booking desk will allow our local experts to provide more personalised itineraries and on-the-spot bookings to ensure visitors can enjoy a seamless, stress-free stay in our beautiful city.”

Big Red Group CEO David Anderson says, “At Big Red Group we live and breathe our ethos of stories over stuff, which is why we’re delighted to work with The City of Melbourne to ensure visitors to the city have an experience they’ll cherish forever”.
“Being part of the hub also means we have a fantastic opportunity to spotlight the 45,000 small-business operators in Melbourne – 637 who operate in the state through the Big Red Group Network – and are ready and raring to share their passion for the city and all it has to offer.”
For more information, visit the City of Melbourne.