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Bowled over: Intrepid Travel steps up to the wicket with first-ever sports sponsorship

Intrepid Travel bowls into 2025, notching up its maiden over as a sporting team sponsor as a Platinum Partner of the Melbourne Stars for the current Big Bash League (BBL) Twenty20 cricket competition summer season. 

Intrepid Travel bowls into 2025, notching up its maiden over as a sporting team sponsor as a Platinum Partner of the Melbourne Stars for the current Big Bash League (BBL) Twenty20 cricket competition summer season. 

It’s a cricketing coup for the Melbourne-headquartered tour operator with Intrepid’s logo featuring prominently on the backs of the Melbourne Stars players’ BBL jerseys and training uniforms. 

Intrepid is also a Presenting Partner of the Melbourne Stars’ First Nations Round against the Sydney Sixers on 9 January 2025 at the Melbourne Cricket Ground (MCG).

Intrepid Travel ANZ Managing Director Brett Mitchell said sport and travel share similar synergies, making the collab a no-brainer.

“This collaboration highlights two great Melbourne brands coming together to celebrate community, connection and everything that makes our city shine,” he said.

Melbourne Stars cricket players in new jerseys with Intrepid Travel logo at Melbourne Cricket Ground.
Melbourne Stars cricket players in new jerseys with the Intrepid Travel logo for the BBL summer season.

“Sport and travel share a unique ability to unite people through unforgettable experiences. BBL reaches millions of viewers worldwide, and as an iconic Melbourne brand, we’re proud to support a fellow homegrown institution and a world-class sport that unites people just as our travel experiences do.”

After a record-breaking year and its 35th in business, Intrepid plans to expand its small-group domestic trips and inspire more Australians to explore their backyard in 2025. 

Melbourne Stars General Manager Blair Crouch thanked Intrepid Travel for its sponsorship support. 

“It’s wonderful to have such recognisable Australian brands choosing to work with us during the BBL.  A huge thanks to Brett, Louise Laing (Intrepid Travel General Marketing Manager ANZ) and the team at Intrepid and we’re looking forward to promoting the brand to millions of Australians this summer,” he said.

For more info, head to intrepidtravel.com