Grinning away in front of the leaning tower of Pisa or looking cool in front of London bridge, we all love a good ‘selfie’ on our holiday.
Contiki knows how much young travellers love a selfie. So in honour of this they’ve created the first ever #ContikiSelfieCoach.
They featured an external design consisting almost entirely from selfie portraits submitted by their passengers over the past six months.
With almost 1000 images collected Contiki travellers were asked to hashtag #EuropeSelfie and submit photos of their Contiki adventures, which were then profiled on www.contiki.com/europeselfie before being transformed into the eye-popping new coach design.
— Contiki Holidays (@ContikiCAN) October 14, 2014
On its first expedition, the #ContikiSelfieCoach is currently making its way around Europe on a Contiki 19-day European Inspiration trip visiting the Netherlands, Germany, Czech Republic, Austria, Italy, France and Switzerland with a schedule to surprise travellers on trips over the coming months.
Katrina Barry, Managing Director, Contiki Holidays says Contiki’s Selfie Coach has created fantastic user generated content from past, present and future travellers and provided an engaging social media platform for Contiki.
“With close to one million selfies uploaded to social media every day Contiki has been able to not only capture the essence of our travellers but create a fantastic mobile billboard of all the epic adventures people are experiencing around the world.”
Contiki is encouraging travellers to use the #ContikiSelfieCoach hashtag when they see the coach throughout Europe and continue using the #EuropeSelfie hashtag with more coaches set to pop out around the world.
What do you think about the #ContikiSelfieCoach?
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