How does Virgin Australia go about planning its marketing? What does the future of advertising and promotions in travel look like? And exactly how powerful is branding?
They’re just some of the topics that will be covered at Mumbrella’s annual Travel Marketing Summit on 5 April.
Among the stellar line up of speakers for the day is Virgin Australia’s Chief Marketing Officer Inese Kingsmill, who will take the stage to discuss her role with the business, how she’s gone about building the brand and her career before touching on the future of marketing.
The Vice President of Marketing & Product Development at Hawaii Tourism Authority will take the stage with Expedia’s Global Senior Vice President to touch on the way travel brands and destination leaders should interact with consumers.
Then there’s marketing guru and General Manager of Luxury Escapes, Blake Hutchison, who will discuss the importance of embracing advertising as well as his journey from establishing his travel company to becoming one of the fastest growing businesses in the sector.
Other brand marketers, agencies and travel experts will also share their knowledge and insights into key issues facing the sector, with a series of discussions, debates and presentations designed to inspire, educate and inform.
Prices for the annual event start at $595 for an individual pass, but lucky for you KarryOn has the hookup.
You can get $100 off their ticket by using the code KARRYONTMS when booking online.
So grab your KarryOn discounted ticket now!
Mumbrella Travel Summit: 5 April, Four Seasons Hotel Sydney
www.mumbrella.com.au/travel