GFOB 14-30 April 2026
GFOB 14-30 April 2026

Travel Inspiration

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Explore Oregon with Viva Holidays’ new West Coast packages

Where in the world can you find dramatic coastlines, volcanic landscapes, wine country, and a legendary coffee culture? Oregon, that’s where! Viva Holidays have new ready-to-book packages to help you match your clients’ travel goals with an Oregon-bound itinerary.

Where in the world can you find dramatic coastlines, volcanic landscapes, wine country, and a legendary coffee culture? Oregon, that’s where! Viva Holidays have new ready-to-book packages to help you match your clients’ travel goals with an Oregon-bound itinerary.

In partnership with Travel Oregon and Brand USA, Viva Holidays invites you to book your clients on a standalone Oregon visit or as part of a wider US road trip. It’s an ideal destination for fly/drive holidays thanks to its proximity to major West Coast gateways and easy routes that guide travellers through a series of distinctive towns and landscapes.

Whether adventure seekers, explorers, couples, families, or friends, visitors relish authentic experiences and welcoming communities as they tour this under-the-radar destination.

10 ways to fall in love with Oregon

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Portland is a vibe!

From forest to farmland, coastlines and high-desert, and the tiny towns between, no stop is the same across the state’s seven regions.

Here are 10 sure-fire ways to fall in love with the Beaver State:

  • Portland: Explore eclectic neighbourhoods and the city’s thriving arts and food scene (especially donuts), including the Japanese Garden and craft breweries on any itinerary.
  • Bend & Smith Rock State Park: Central Oregon’s adventure capital entices with its high desert landscapes, volcanic features, rock-climbing adventures, and top-rated breweries.
  • Oregon Wine Country: Willamette and Rogue Valleys are epic stops on any wine lover’s roadie. The former is the state’s premier wine region, home to over 500 wineries; the latter impresses with its high-elevation vineyards and 50+ grape varieties.
  • Mt Hood: Head to this year-round alpine playground for skiing, hiking, and mountain lakes. Its clear night skies are perfect for stargazing.
  • Crater Lake National Park: Renowned for its deep-blue volcanic lake, caldera walls, and dramatic rims, this is the state’s treasured – and only – national park.
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Lush and filled with yummy local goods, Willamette Valley
  • Columbia River Highway: Drive America’s first designated scenic highway to explore its gushing waterfalls, dramatic cliffs, and sweeping gorge vistas.
  • The Oregon Coast: With close to 600 kilometres of coastline, expect dramatic sea stacks, rugged cliffs, tide pools, and charming towns like Astoria, Seaside, Cannon Beach, and Newport.
  • Multnomah Falls: Accessible year-round, hiking Multnomah Falls affords expansive views, a 190-metre waterfall, and the historic Benson Bridge.
  • Powell’s City of Books: This beloved Portland cultural landmark is also the world’s largest independent bookstore.
  • Oregon Film Trail: Connect your clients with Oregon’s cinematic history, touring its most famous filming locations (The Goonies, Point Break, and Wild were filmed here).

Ready-to-book with Viva Holidays

Oregon is big enough to contain multitudes yet small enough to feel intimate. Whether it’s camping under starry skies or picking fruit from a sunny orchard, dining at a world-class restaurant or catching your own Dungeness crab, there’s so much to discover.

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Take a peek at what’s on offer:

6 Day Oregon Coast to Wine Explorer

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Cannon Beach is a rejuvenating stop on this 6-day itinerary

This 6-day self-drive itinerary is an ideal way to experience a slice of all the state has to offer, from time spent exploring downtown Portland’s creative energy to indulging in the region’s wine country spoils, and Oregon Coast’s rugged beauty and charming seaside towns.

The package includes:

  • 5 nights at the 4-star Hotel Lucia, Portland
  • A 3.5-hour Portland City Tour, including International Rose Garden admission
  • A 6-hour Oregon Wine Tasting tour visiting three wineries
  • An 8-hour Oregon Coastal tour

From $1,055 per person twin share. Learn more here.

8 Day Extraordinary Oregon Self Drive

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Yaquina Head Lighthouse in Newport

Over eight fun-filled days, your clients will enjoy a round-trip adventure from Portland, the City of Roses. Highlights include Portland’s expansive parks and tax-free shopping, historic Oregon City, at the end of the Oregon Trail, and discovering the charm of Tualatin Valley’s markets, art, and natural wonders.

Along the Oregon Coast, Newport’s lighthouses and coastal character offer a different side to the Beaver State, while Willamette Valley appeals with its world-class Pinot Noir.

This package includes:

  • Two-night stays include the 4-star The Benson Portland, Curio Collection by Hilton, and the 3-star Best Western Plus Agate Beach Inn
  • One-night stays at the 3-star Best Western Plus Rivershore in Mt Hood, Tru by Hilton Aloha Beaverton, and Best Western Plus Mill Creek Inn
  • A 9-day Alamo USA Toyota Corolla rental car (or similar)

From $1,949 per person twin share. Find out more here.

13 Day Pacific Northwest Wine Trail Self-Drive

Crater Lake National Park, Oregon
Crater Lake National Park is striking

An enriching 13-day self-drive journey awaits, touring from San Francisco to Portland. The Golden Gate Bridge makes a great first impression before driving north to Napa Valley’s scenic Silverado Trail, filled with boutique wineries and rolling vineyards.

Besides panoramic views, the reward for hiking the 16-kilometre return trail to Mount St Helena’s summit is the cool-climate Chardonnay and Pinot Noir at Irvine & Roberts vineyard and nearby artisanal treats in Rogue Valley.

A stop at the quirky Oregon Vortex is a must, along with Wooldridge Creek Vineyard for wine, cheese, and charcuterie overlooking Applegate Valley. Spend time in awe at the vibrant blues of the volcanic lakes at Crater Lake National Park before exploring Portland’s creative culture, craft food scene, and trendy breweries.

Inclusions:

  • Three nights at Best Western Plus Inn at the Vines in Napa Valley
  • Two-night stays at Hilton Garden Inn Redding, Best Western Grants Pass Inn in Rogue Valley, La Quinta Inn & Suites by Wyndham Springfield in Eugene, and Best Western Newberg Inn in Willamette Valley
  • A one-night stay at The Royal Sonesta Portland Downtown
  • 14-day Alamo USA Toyota Corolla car hire (or similar)

From $3,175 per person twin share. All accommodation is 3-star. Discover more here.

Learn more

Cottage Grove, Willamette Valley
Cottage Grove in Willamette Valley

For more curated packages and inspiration on how this extraordinary state offers adventure in every direction, visit Viva Holidays’ dedicated Oregon campaign page or traveloregon.com.

For marketing assets and destination information, head to Viva Holidays’ informative agent platform, then book on Mango, their online agent reservation system.

This article is brought to you by Viva Holidays, Travel Oregon, and Brand USA.

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