Westin Hotels & Resorts has partnered with FitStarTM by Fitbit® to debut a series of fitness programmes that are now available at many of the brand’s 200 hotels around the world, including The Westin Sydney and The Westin Melbourne.
Last year Westin Sydney appointed author and sugar-free lifestyle advocate, Sarah Wilson as the newest Asia Pacific Westin well-being brand ambassador.
And in response to the growing global demand for wellness while traveling, this collaboration offers guests the opportunity to stay fit on the go, as well as take their workout beyond their hotel stay with complimentary trial access to the popular FitStar Personal Trainer app.
“Since Westin established its well-being position five years ago, we have seen the focus on wellness accelerating with new technology and the growing popularity of wearables, like those from Fitbit. This partnership with FitStar by Fitbit offers our guests another meaningful way to maintain their exercise routines when and where it works for them.”
Brian Povinelli, Global Brand Leader, Westin Hotels & Resorts
As part of this partnership, FitStar by Fitbit, together with Westin’s National Running Concierge, Chris Heuisler, designed tailored Freestyle sessions with travel and small spaces in mind.
Westin Hotels & Resorts has partnered with FitStarTM by Fitbit®
This partnership builds on Westin’s global Well-Being Movement, an initiative dedicated to inspiring guests and associates to discover new approaches to wellness through innovative partnerships and programs across the brand’s six pillars of well-being, including Move Well.
For five years, Westin’s Gear Lending program in partnership with New Balance® remains an industry game-changer, allowing guests to pack light and stay fit with New Balance shoes and clothing for guests to use during their stay.
A Premium trial of FitStar Personal Trainer is available today through June 30, 2016 for all hotel guests. Guests will receive redemption details during their stay and the free 30-day trial can be activated at any point during the 6-month eligibility period.
