It’s not just the temperature that is sizzling in Abu Dhabi right now, the tourism market is HOT with hotel revenue for the emirate in Q1 of 2019 rising by more than 16% compared to 2018.
The strong growth was revealed through the latest figures released by the Department of Culture and Tourism – Abu Dhabi.
The demand for hotels is said to have been driven by events such as the AFC Asian Cup, IDEX exhibition, Special Olympics World Games, and the Retail Abu Dhabi shopping festival, alongside new attractions like Warner Bros.
The First Quarter results reveal total revenues, which increased by 16.1%, were driven by a boost in Average Room Revenue which increased by almost 15% coupled with an occupancy rate of 79%.
In total 1,291,482 visitors were guests of Abu Dhabi’s 169 hotels and hotel apartments during Q1, an increase of about 6,600 over the same period in 2018.
For the first three months of the year, the figures also show Abu Dhabi has enjoyed a 2.1% increase in the Average Length of Stay of all guests.
Q1 also saw 51% rise in visitors coming to Abu Dhabi for leisure purposes compared to last year.
The appeal of the Emirate was supported by recent additions to Abu Dhabi’s hotel portfolio, with a number of major properties including the Abu Dhabi Edition (the first Edition brand hotel in the Middle East).
The second quarter of the year is a reliable period for attracting tourists, with marquee events such as the Al Dhafra Water Festival, the Jiu Jitsu Championship and Eid Festival all taking place.
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