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Top Instagram influencers to take on Dubai

Filming of the #MyDubai Trip Series is about to begin, featuring 12 influential instagrammers following itineraries made for them by Dubai residents.

Filming of the #MyDubai Trip Series is about to begin, featuring 12 influential instagrammers following itineraries made for them by Dubai residents.

Twelve influential instagrammers from across the globe will visit Dubai over the next four weeks to experience the emirate through the eyes of its residents.

Each will follow an itinerary that has been tailor-made for them by another 12 influential Dubai-based instagrammers. The initiative launched in January this year by His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai.

Their experiences of Dubai will collectively form the #MyDubai Trip video series, which is being produced in partnership between Dubai’s Department of Tourism and Commerce Marketing (DTCM) and Qabeela New Media, creators of the award-winning travel series Peeta Planet:

“The creation of #MyDubai Trip is a perfect addition to the wider #MyDubai initiative, as it has provided the opportunity for Dubai’s residents to showcase our emirate to international visitors, through creating their own personalised itineraries of the best they believe Dubai has to offer,” Issam Kazim, Chief Executive Officer, Dubai Corporation for Tourism and Commerce Marketing (DCTCM) said.

“There is no better way to experience a city than through the eyes of its residents and #MyDubai Trip will uncover some of Dubai’s hidden gems and lesser known highlights.”


The selection of the final 24 instagrammers – global and Dubai-based – was conducted via two competitions, during which 40 international instagrammers campaigned for votes by stating why they should be given the opportunity to visit Dubai.

Dubai residents including media personalities Anas Bukash and Nouraldin Al Yousef; food bloggers Samantha Wood and KarenMcLean; and entrepreneurs Omar Samra and Muneera Al Tamimi, created day-long itineraries, which were also voted on.

The #MyDubai Trip series will uncover the journey of the influential global instagrammers as they discover the emirate of Dubai through following the day-long itineraries.

They will be joined by brothers Mohamed and Peyman Parham Al Awadhi, co-founders of Qabeela New Media and co-hosts of Peeta Planet, who will guide the visitors throughout their #MyDubai Trip.


The first visitor is Kuwait’s Abdulaziz Al Duwaisan (Instagram: @BONMR) whose itinerary has been created by Emirati stand-up comedian Kanu Al Kendi (Instagram: @KANU7ALKENDI).

The itinerary included Dune buggying on the Dubai-Hatta Road, a session of mixed martial arts with Team Nogueira Dubai and a visit to the Dubai Museum, with visits to three local favourite restaurants: Control Restaurant for breakfast, Al Gharshoob Restaurant for lunch and Mubasher Cafeteria for a late night snack.

The second visitor is Devrim Ates from Turkey (Instagram: @REVOLUTIONSHIP) who was paired with Herald Herrera (@HERALDHERRERA).

Her itinerary included stops at Al Badiya Golf Course, Al Reef Bakery, the Gold Souq, Khan Murjan, Galleries night at Al Serkal Avenue and a Dhow cruise.

Which Dubai landmark do you hope will appear in #MyDubai?