The ICC World Cup was more than just a boon for the travel industry, because 13 agents walked away winners of roomsXML’s cricket prize pool.
I’ve officially dubbed the ICC World Cup as the biggest sporting event ever’ between Australia and New Zealand.
This year’s World Cup in general was even more exciting as arguably the best four teams made it through to the semifinals and produced an exceptionally high quality cricket.
How good was that match between New Zealand and South Africa – right down to the wire. Maybe New Zealand played their final that night?
Either way, the World Cup really is a travel industry boon for Australia and New Zealand. In particular the smaller picturesque grounds of New Zealand continue to promote the natural beauty of a broad cross-section of destinations.
Meanwhile at the roomsXML office in India, the excitement for the semifinals a versus Australia was at fever pitch.
Cricket is a religion in India and as the game started at 9.00am local time, many employers simply gave up on expecting high levels of staff attendance!
The TV audience was counted in the hundreds of millions, which reflected in the advertising at the games and advertising in the global telecast being heavily Indian centric .
Many employers chose to get televisions in for the day to try and get some work done.
However, even though Australia won the semifinal, a large proportion of prizes still went to Australian and New Zealand Travel Agent.
Goes to show the roomsXML team in India are good sports.
The final – there could simply be no better advert for Melbourne or Australia for that matter; the stunning day and the perfect presentation of the ground and stadium.
Expect to see swelling interest from Indians continuing their love with travelling to Australia. Although the sendoffs might not really be sharing the love in the way we would have liked.
So now to the prize winners… Congratulations!
roomsXML will be in contact over the coming days to confirm your delivery and prize details.
The lucky winners are…
