As the trend towards more personalised, meaningful trips continues into 2023, we’re seeing more travellers requesting/commanding customised itineraries to suit their travel aspirations. This growing trend could present agents with a lot more work… if they didn’t know about Abercrombie and Kent’s Tailor-Made Journeys, that is.
Abercrombie and Kent, innovators, pioneers, and multi-award-winners, know how to lead the luxury travel market. They’ve been doing it for over 60 years, after all. You’re no doubt familiar with their Small Group Journeys and Luxury Expedition cruises. Like their popular Botswana Safari in Style and Antarctica cruises.
Tailor-Made Journeys for your clients

Did you know, though, that A&K also offer your clients the opportunity to see the world exactly as they want? No landmark visited that they’d feel bored by. No misspent time exploring a site they’d rather skip. And definitely no obligatory shopping stops.
With A&K’s Tailor-Made Journeys, they work with you and their Journey Designers to craft a tour that matches your client’s interests, timeframe and travel style. All with the bonus of insider access, too.
Once your clients are in destination, A&K’s passionate guides, comfortable vehicles, and knowledgeable drivers – all private, of course – ensure their journey is not only seamless but far extends their expectations.
And great news for solo travellers, a private itinerary can be created for a travel party of one (hurrah). There is a minimum Tailor-Made Journey itinerary length of 5 nights, transfers and must include touring, but your group can range from one up to large family/friends groups tailored to your needs.
Take all the rockstar credits

We can all think of a time when someone has taken one of our bright ideas and attempted to fob it off as their own. We were outraged, offended, and perhaps even secretly plotting revenge.
Not A&K, though. They are more than happy for you to take full rockstar credit when you present your clients with their customised touring journey. You can even give a nod and a wink about the additional Black Book experiences like you pulled those strings yourself.
Black Book experiences are A&K’s highly personalised offerings that allow you to take what you know about your client (or what they discover about your client on the ground) and surprise and delight them on their Tailor-Made Journey.

Moments like secretly organising a trip to a ballet school in Kibera, Kenya. During the customised booking experience with the father, the advisor noted that the mum and two girls were off at ballet camp. This attention to detail is exactly the kind of Black Book opportunity that A&K advisors live for!
In secret correspondence with the dad, A&K coordinated a surprise trip for the wife and daughters to visit a ballet school. The dad sneakily packed outgrown ballet outfits from his community to donate to the school during their 2-hour visit. Those two hours became five, with the family forgoing a chance to feed giraffes, they were having such an enriching experience. Their visit to the ballet school became a trip highlight, and the family continues to donate to the school. The whole family were thrilled with how A&K went above and beyond!
Truly an experience the family will remember forever and a story to share with generations to come.
Personal touches, 24/7

Where Abercrombie and Kent are happy to take credit is their ability to do touring right. How do we know they get it right? They have a whopping 58% client return rate, and that number is steadily growing!
It’s these personal touches that have travellers calling their agents to rebook their next A&K personalised tour before they’ve even returned home. With over 55 local offices across 30+ countries, someone from the A&K crew is always nearby to make your client’s life easier. And not just during office hours; your clients have full 24/7 support.

Whether it’s finding a silk pillowcase for a restless client at 1 am, getting your client backstage access at the opera, or helping organise a replay of James Bond’s Octopussy in Udaipur, India (it happened!), the A&K crew not only offer these extra services, they live for them!
Across every destination, A&K build relationships and foster community. They have a company-wide focus on giving back across the destinations they tour. Those relationships can bear fruit later, too, perhaps being the connection needed to make your client’s fantasy a reality.
Agents, take a load off now

How does it feel knowing you can start 2023 with vibes akin to a vacation for yourself, too? Knowing that with A&K, they have your back when it comes to creating an idyllic Tailor-Made itinerary for your clients. All while making the booking experience idyllic and hassle-free for you, too.
Pretty great, huh. To get these top-level perks, check out abercrombiekent.com.au.
To discover more about the A&K story head here, to find out more about A&K’s Tailor-Made offering visit here or reach out to the A&K sales team on salessupport@abercrombiekent.com.au.
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