Los Angeles Tourism has the lowdown on the latest immersive experiences, events, activities, attractions, shopping and dining options, showcasing why LA is the hands-down California capital of cool. Plus, Aussie & Kiwi advisors can WIN one of five $100 e-gift cards – simply for upskilling with Los Angeles Tourism.
Whether it’s your first trip or umpteenth, there’s always something new to experience in the ever-evolving City of Angels. Now, it’s easier than ever to access from Australia with the nonstop Delta Air Lines flights from Melbourne and daily flights from Sydney as well as the return of Brisbane to Los Angeles International Airport (LAX) later this year.
Travel advisors can stay up-to-date with Los Angeles Tourism’s seasonal showcase of what’s new and hot, along with essential, easy-to-use training tools, such as webinars and e-learning modules, to help book inspiring itineraries for clients.
From LAX to luxe hotels, here’s your informative update on what’s new in Los Angeles for summer 2026.
Port of Los Angeles powers up West Coast cruising
Big things are on the horizon at the Port of Los Angeles – and it’s all about giving travel advisors more to sell. Plans are underway for a brand-new Outer Harbor Cruise Terminal and a major transformation of the existing World Cruise Centre.
The updates are designed to meet surging cruise demand and welcome the next generation of mega-ships with momentum from cruise lines expanding their offerings, including five new US West Coast itineraries from Virgin Voyages.
With the first phase launching in 2030, this four-year redevelopment will significantly boost capacity and elevate the guest experience, making LA the premier cruise gateway for Aussie travellers embarking on West Coast cruises.
Pro tip: Pre- and post-cruise itineraries can be easily built into an LA stay with convenient access to neighbourhoods across the city for extended visits and multi-day programming. Check out this three-day layover itinerary for inspo.
New Superman Experience now at Warner Bros. Studios
Step into the action with Superman Experience: Defenders Unite, a brand-new attraction at Warner Bros. Studio Tour Hollywood. Now open, your clients can suit up and experience an immersive experience with first-person gameplay, 3D video and sound and mind-blowing real-life sets brought to life with cutting-edge audio-animatronics.
Plus, visitors can explore interactive sets and props, snap unforgettable photos and enjoy themed food and exclusive merch inspired by the DC Studios blockbuster, Superman.
Be immersed in the world’s first AI arts museum, DATALAND
Now open within The Grand LA, DATALAND is a new, year-round cultural experience that blends immersive art, technology and storytelling within Downtown LA’s Frank Gehry-designed cultural corridor. It features five multi-sensory galleries that showcase machine-made environments of visual data and AI-led creativity.
Built around ethical AI and responsible data practices, the highly anticipated museum explores the intersection of human imagination and machine creativity through evolving installations for a one-of-a-kind visitor experience.
Hilton Los Angeles Airport completes $71M room reno
Less than 2.3km from LAX and moments from LA attractions, such as SoFi Stadium, Intuit Dome, The Kia Forum and beach city neighbourhoods, Hilton Los Angeles Airport has undergone a USD$50 million (around AUD$71 million) transformation. The 1,234-key hotel will wow clients with new guestrooms inspired by minimalist, mid-century design, neutral palettes, luxe textures and sleek modern furnishings.
Former two-double-bed rooms now have two queen beds with premium mattresses, plus stylish bathrooms, mini-fridges, in-room tech and enhanced ADA accessibility. The hotel also offers 5,110sqm of versatile meeting space and a variety of dining options.
This redesign arrives as Los Angeles gears up for a global sporting and entertainment event calendar, making the Hilton LAX the ultimate hub for international travellers seeking a seamless stay in the heart of the action.
Pro tip: Hilton LAX operates a free airport shuttle from all LAX terminals for hotel guests, so your clients can save time and money straight from their flight.
Elevate your night at the Hollywood Bowl
The Hollywood Bowl, LA’s legendary live music venue under the stars, redefines the pre-concert experience with Supper In Your Box Seats. A night out transforms into a gourmet affair where concertgoers enjoy chef-curated, multi-course menus, à la carte delights and expertly selected wine pairings, all delivered right to your seat.
Exclusively available with premium Terrace and Garden box tickets, this new dining experience offers plush table seating, spectacular views and seamless in-seat service.
Pro tip: Download the Hollywood Bowl mobile app to breeze through ticket scanning, order delectable meals with a tap and stay in the know with the event calendar.
Cool-as: The Ice Cream Museum is back in LA
The viral Museum of Ice Cream (MOIC) immersive experience makes a permanent return to Los Angeles with a massive flagship location slated to debut in late 2026 in LA’s West Adams neighbourhood, primed for the sweetest picture-perfect selfies and photo opps.
The new experiential Museum of Ice Cream will include 15 interactive installations, including a 30m-long double-helix slide that extends past the building’s three-storey height, a Santa Monica Pier-themed carnival experience, a tiki bar and the world’s largest sprinkle pool.
Now flying Melbourne to LA and beyond with Delta
Delta Air Lines launched its nonstop Melbourne–Los Angeles service in December 2025, making Melbourne its third Australian gateway alongside Sydney and Brisbane, and expanding its South Pacific network to four cities, including Auckland.
The year-round service currently operates three times weekly, increasing to five times weekly from 27 October 2026, and daily during the peak summer period from 22 December 2026.
Advisors! WIN one of five $100 Gift Cards
Simply complete the Los Angeles Training Module through CATO Training Academy before 31 July 2026 for a chance to WIN one of five AUD/NZD$100 e-gift cards. Start your LA training with Los Angeles Tourism and then email a screenshot of your completed module to oceania@latourism.org to enter the prize draw.
More LA at your fingertips
For all the exclusive travel trade tools and tips you need to plan your clients’ perfect Los Angeles experience, visit discoverlosangeles.com/travel-trade or email oceania@latourism.org.
This article is brought to you by Los Angeles Tourism:
