The Council of Australian Tour Operators (CATO) and New Zealand Outbound Travel Suppliers Association (NZOTSA) have finalised a Memorandum of Understanding (MOU) to embark on a partnership to increase regional reach across the Tasman.
CATO and NZOTSA met in Auckland yesterday to sign the MOU to explore opportunities that will benefit each organisation’s members and the region in general.
The peak industry bodies will collaborate in several areas to leverage services and sharing of intellectual property to grow the land supply sector across Australia and New Zealand.
Relevant activity will include advocacy efforts, education, research, trade distribution, administrative capability and networking opportunities.
CATO Managing Director Brett Jardine said: “There are numerous synergies and potential benefits through the cooperation of services and sharing of relevant intellectual property across Australia and New Zealand, which makes our MOU very exciting.’
“As our sector of the travel industry continues to rebound at a rapid pace, the MOU puts the groundwork in place to allow further expansion of the land supply sector across the Tasman.”
NZOTSA Chairman Joe O’Sullivan confirmed that “this MOU intends to explore, discuss and develop areas of mutual benefit for members across each organisation and the region in general”.
Find out about CATO’s recent advocacy efforts about increased air capacity here.
Discover CATO’s 2023 key event calendar here.
To find out more, visit cato.travel
