G Adventures has reintroduced its popular travel advisor incentive program, Change Makers, that allows agents to earn their way to the brand’s global summit in September 2023 by opting to change people’s lives through travel.
Back after a pandemic-induced hiatus, the Change Makers challenge runs from 1 March – 30 June 2023 and incentivises travel advisors to create positive change through travel by booking their clients on G Adventures trips.
Agents who win a spot at the Change Makers Summit will see firsthand how their work directly impacts local communities. To earn a space, advisors automatically receive one entry per ‘life changed’ aka traveller booked on G Adventures trips.
The top eight advisors from five G Adventures’ major markets, which include Australia and New Zealand as a region, will qualify.
An additional five ‘wildcard’ spaces will be available to each region to allocate to any agent who commits to changing at least one person’s life by making at least one G Adventures booking.
The 65 ‘makers of change’ will be brought together at the Change Makers Summit in an exciting, yet-to-be-revealed destination.
All about the Changemakers Summit
The Summit runs from 22–28 September 2023 and features G Adventures global purpose specialists and senior leaders from around the world plus special guests.
During the week-long event, agents will visit ‘G for Good’ community tourism projects with G Adventures’ non-profit partner Planeterra as well as destination highlights to help advisors build their product knowledge.
The trip also includes a full-day, immersive G Adventures experience with guest speakers and a special party night.
G Adventures APAC Managing Director Sean Martin said the Change Makers Summit has demonstrated its success in reminding advisors about how travel changes lives.
“The feedback following our inaugural Change Makers Summit in 2019 was incredible. At G Adventures, we change the lives of our travellers when they choose to explore the world with us and as the pioneers of community tourism, we change the lives of people in the places we go,” he said.
“We’re so excited to welcome our valued agency partners on this special trip and also celebrate the return to travel with them.”
G Adventures recently announced its return to tour operations in Peru to rebuild tourism in local communities.
To register for the 2023 Change Makers Challenge, log into Sherpa or chat with your regional global purpose specialist for more info.
