Consultants had the chance to get to know Abu Dhabi really well over the last week at the Discover Abu Dhabi Roadshows across the East Coast of Australia.
Some 620 consultants are said to have attended the events organised by the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and Etihad Airways and the national airline of the United Arab Emirates.
Believed to have ‘raised the bar for trade events in Australia’, the event included ‘gold leaf-infused’ welcome drinks, a spectacular chocolate model of the awesome Sheikh Zayed Grand Mosque and unique interactive ways to learn about the capital of the UAE as a potential destination.
Check out the entire Facebook gallery HERE.
Mubarak Al Nuaimi, Director of Promotion & Overseas Offices at DCT Abu Dhabi said the aim was to do host something different that would really stand out and bring the destination to life.
“Travel Agents attend these types of events each week so we had to work hard to stand out, and I think we really did that with our unique presentation.”
Mubarak Al Nuaimi, DCT Abu Dhabi Director of Promotion & Overseas Offices
He continued, saying that guests were able to meet with key stakeholders from Abu Dhabi and hear about new developments such as the new Warner Bros World Abu Dhabi theme park, the stunning new Jumeirah at Saadiyat Island Resort and the Serdal Pearl Diving Experience.
Sarah Built, Etihad Airways General Manager Australia and New Zealand, said: “It has been really fantastic to share our story with over 600 Travel Agents”.
Teree George, Jumeirah Hotels & Resorts Director of Global Sales Australia and New Zealand said: “I was encouraged with the engagement and appetite our trade partners had for Abu Dhabi at all three first class events, the Agents were all commenting how beautifully executed they were. I was delighted to receive applause during my presentation announcing that our new build luxury Resort, Jumeirah at Saadiyat Island will open in November with no single use plastic bottles or straws, whilst sharing our new home with the native turtles of the region.”
Did you attend this year’s roadshow?
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