The AAT Kings Group Marketing Team has expanded, bolstering its personnel with three internal promotions and one new hire to capitalise on the company’s leading reputation and promote unique Australia and New Zealand travel experiences.
Di Morgan has taken on the role of General Manager of Group Marketing after joining the company in 2021 as Head of Customer, AAT Kings Group.
Ms Morgan will lead the team and oversee the marketing, digital, design and web development teams, setting the strategy and aligning all marketing efforts for the company.
Nikki Bruce has stepped into a leadership role as Head of Marketing to assist with all brand marketing and lead the team in its co-op campaigns and marketing strategies.
Joining the brand in late 2020, Alison O’Loughlin is now Head of Digital Marketing & Data, taking on increased responsibility across analysing marketing and consumer data.
The AAT Kings team also welcomed Michael Woods as Partnerships & Industry Marketing Manager where he will work to develop and maintain key relationships with industry partners and manage regional marketing plans for the brand’s valued travel agents.
Of the new appointments, AAT Kings CEO Ben Hall said: “We are lucky to have an extremely strong and talented marketing team at AAT Kings and are thrilled to not only be promoting our talent from within, but adding exceptional team members to our ranks, too,” Mr Hall said.
“As we close out the first quarter of the year, I and the marketing team look forward to continuing to strengthen our brand marketing efforts throughout the rest of the year.”
AAT Kings recently welcomed three returning team members back to its Sales team.
For more info, head to aatkings.com
