Auckland-based Explore Group has appointed Dominik Strobel in the newly created role of Group Sales Manager to oversee sales for the company’s Auckland, Bay of Islands and Australian tourism and passenger marine vessel businesses.
With a particular focus on the travel trade, Mr Strobel will represent Explore Group in key markets across the UK, Europe and North America.
The appointment of Mr Strobel, who has been working in Europe for the past five years, comes as part of the company’s post-pandemic efforts to rebuild and recover.
Mr Strobel has extensive experience in the travel and tourism industry, starting his career as the Sales & Marketing Manager for Fullers Northland (now Fullers Bay of Islands) in NZ.
He worked for Fullers during its expansion in Fiji (South Sea Cruises and Awesome Adventures Fiji) and Australia (Cruise Whitsundays) until 2006 when he joined Explore Group as General Manager of Sales & Marketing from 2007 to 2014.
Mr Strobel is excited to return to the company and promote New Zealand, Northland and Auckland to the international market, including at the recent TRENZ23 event.
Explore Group Managing Director William Goodfellow said: “We are thrilled to welcome Dominik back.”
“His extensive experience in the tourism industry and knowledge of the Explore Group and Fullers GreatSights will be invaluable as we navigate the post-COVID landscape.”
Find out more at exploregroup.co.nz and exploregroup.com.au