Wendy Wu Tours has expanded its trade support team, appointing Belinda Brown as Business Development Manager for NSW and ACT.
Brown brings more than five years of experience in travel industry business development roles, including positions with South Sea Cruises and TBO.com.
Based across Northern NSW and ACT, she will focus on supporting travel advisors through training, partnership development and sales support.
The appointment forms part of Wendy Wu Tours’ broader trade-first strategy as the touring specialist continues investing in agency relationships across Australia.
“I’m really excited to be joining Wendy Wu Tours and representing a brand I’ve long admired for its strong trade focus, immersive itineraries and commitment to agent partnerships,” Brown said.
“I’m looking forward to getting out on the road, connecting with agents, building strong relationships and working closely with them to grow their confidence and success with the Wendy Wu Tours product, while being part of such an amazing team.”
According to the company, the move reinforces its focus on helping advisors grow confidence and sales in the touring sector.
“It’s great to have Belinda join the Wendy Wu team, continuing to strengthen our ability to deliver the best possible support to our valued agent partners across every state,” Australia Head of Sales Belinda Ward stated.
“She brings a wealth of industry knowledge and is exceptionally well-connected, making her a strong asset in helping agents drive sales growth.”
Earlier this year, we spoke to Wendy Wu Tours’ founder and namesake on why smaller touring isn’t always better, the most “exciting” destination and two “surprising” spots. Read more here.
KARRYON UNPACKS: This BDM appointment is yet another signal that touring brands still see strong value in face-to-face trade support as advisors increasingly lean on specialist product knowledge to win clients.
