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Air NZ launches the world’s coolest safety video. Literally.

Air New Zealand's safety video, which has just been released this morning, really is cool. Not just because it's set on the frozen continent of Antarctica, but because it's an eye-opener about the environmental science underway there.

Air New Zealand’s safety video, which has just been released this morning, really is cool. Not just because it’s set on the frozen continent of Antarctica, but because it’s an eye-opener about the environmental science underway there.

The video, which will be will be rolled out across Air New Zealand’s international and domestic fleet from today, features Hollywood actor and environmentalist Adrian Grenier.

The setting builds on the airline’s partnership with Antarctica New Zealand and the New Zealand Antarctic Research Institute

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Adrian Grenier.

During the clip, Grenier teams up with Scott Base scientists to track penguin populations, study ice core samples and visit early explorer Ernest Shackleton’s hut and the vast Dry Valleys.

Grenier said it was a privilege to work on the project.

“This safety video highlights Air New Zealand’s support of the scientists striving to make discoveries that are going to help humanity – a cause which aligns with my own commitment to the environment. To know the airline is doing its job to help us understand how climate change is going to affect us is something that is very important to me.”

To minimise the environmental impact, only six people travelled to Antarctica for filming, with Scott Base scientists and staff doubling as supporting talent in the safety video.

The airline has also released television and online content, providing a more in-depth look at Antarctica and the work being done there.

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Antarctica New Zealand CEO Peter Beggs said the safety video project was an incredible opportunity to profile Kiwi Antarctic science around the world.

“Air New Zealand’s safety videos have collectively attracted more than 130 million online views. Our teams are thrilled to have such a significant global platform to amplify their work and we’re confident it will take our outreach efforts to the next level,” he said.

You can take a look at the video for yourself below.

Air New Zealand has supported Antarctic science for close to a decade, and an important focus for its partnership is the three-year Biological Resilience Project.

Multiple teams of researchers are investigating ecosystems on land and water in the Ross Sea area to understand how rapidly the impacts of environmental change expected in a warming world may play out.

READ: Dave the Goose finds a friend in Air New Zealand’s new ad