A new range of toys aimed at young travellers, from infants and toddlers to 12 year olds, was launched by Emirates to make flying more enjoyable for kids.
The Fly with Me Animals toys are aimed at infants and toddlers and children up to eight years old, and are meant to be both entertaining and educational. Each animal in the pack represents a specific region and will help children learn more about its habitat. There are currently four animals making their debut in the air: Lewis the Lion from Africa, Peek U the Panda from China, Enrico the Monkey from Latin America, and Leila the Camel from the Middle East.
Four new Fly with Me Animals will be introduced every six months.
The animals will be featured across three product lines: the Travel Buddy which comes with a plastic toggle allowing the toy to be hung in the car, on a pram or in the cot; the Carry Buddy, a dual purpose toy and blanket; as well as the Magnetic Sketcher for young ones to express themselves creatively.
In addition to the Fly with Me Animals, Emirates has partnered with Lonely Planet to create activity bags containing travel content tailored for children. The Fly with Me Lonely Planet products come in four variations – two specially designed Kid’s Retro-Style Rucksacks, and two Kid’s Cool Bags. These products will be refreshed every 12 months.
Each bag features different content to encourage a sense of adventure in young travellers. These include fold-out world maps, travel journals, plastic drink bottles, cards with world facts and various educational books exclusive to Emirates.
According to Emirates, young travellers are an important segment of the market, and the airline is committed to ensuring a smooth flight for families on board any of their aircraft:
“Over 4 million children travel with us each year, which makes young travellers among our most important customers. We know how challenging it can be for parents to keep their children occupied and happy on flights. We’ve ensured that every aspect of the travel experience is catered for, from toys and kids’ entertainment to special meals on board, and even family check-in areas.”
Adel Al Redha, Executive Vice President and Chief Operations Officer, Emirates
Emirates just recently announced that they would be fitting some of their newest aircraft with the largest screens in the industry, with three times the storage capacity, showing their committment to entertaining parents as well as children on board.
The toys are available on Emirates flights now, ahead of the upcoming holiday season.
What are your strategies for keeping the kids entertained whilst up in the air? Let us know below and help other families fly stress-free in time for the busy holiday period.