Bound Round and Virgin Australia are bringing kids all the inflight entertainment they’ll need as part of a new agreement.
The partnership, which kicked in this month, sees over 30 Bound Round destination and attraction videos – made by kids for kids – available during Virgin Australia flights.
New content will be added every month and every video will be created to offer young travellers educational travel content in a fun and engaging way.
The agreement will see Virgin Australia’s younger travellers have access to videos created for kids by kids.
They can be accessed using the inflight entertainment screens or via the wireless service.
Bound Round says the partnership shows Virgin Australia is committed to delivering a unique experience for younger flyers.
“This deal with Virgin Australia means our content is now more readily accessible for kids while on their travel journey. It helps involve them in the planning process, and keeps them engaged during a traditionally more stressful time for parents – in transit.”
Janeece Keller, Bound Round Founder and CEO
Among the destination videos already available in the includes what to do in: Sydney, Taronga Zoo, Madame Tussauds, Manly Beach, Dreamworld, Brisbane, Sunshine Coast, Cairns, Dome & Zoom, Crocosaurus Cove, Perth, Adelaide and more.
There’s also content on activities available in New Zealand plus Singapore, Fiji, Vanuatu and Phuket.
Last month, a study found one in two families will decide on where to take their next holiday based on its unique experiencing and family friendly accommodation.
This means, kids have more say than you’d think when it comes to family getaways.
They study also found that two in three tweens have their own mobile device or regularly using their parent’s device, which makes them more aware than previous generations as to what’s available to them in the world.
Bound Round was created to offer parents and their young travellers a digital travel platform that promote family friendly attractions and destinations around the world.