Virgin Australia has revealed its Lounge of the future, with the opening of the airline’s highly anticipated Adelaide Airport Lounge for members and Frequent Flyers today.
Designed by Brisbane’s WMK Architecture, the 283-seat Adelaide Lounge completes Virgin Australia’s network of seven domestic lounges across major airports around Australia.
The airline says all future Virgin Australia Lounge refurbishments around the domestic network will be done in line with this new and fresh design thinking.
The contemporary design includes a large light-filled space, with the central walkway leading guests to numerous dining and seating areas.
Ambient lighting, bright greenery and Australian sustainable furniture complete the lounge making it what the airline says is a relaxed, inviting and uncomplicated place, to refresh and recharge.
What do you think? Take a sneak peek
Virgin Australia CEO Jayne Hrdlicka said the new lounge was the first of many new and exciting products for customers following the airline’s re-launch.
“We are continuing to write a new chapter at Virgin Australia and we’re incredibly focussed on creating great experiences for our guests,” said Ms Hrdlicka.
“We know our capital city lounges are highly-valued by our frequent flyers and we’re reimagining the experience in a very Virgin way. Not only is the new Adelaide Lounge the best airline lounge at Adelaide Airport, but it’s fun, relaxed, and a place that everyone will feel welcome and comfortable.
Jayne Hrdlicka, Virgin Australia CEO
“Enhancing our lounge experience is one of many changes we are making for our guests. This adds to the announcements we have already made signalling a deeper investment in technology to improve our customer experience, refreshed on-board catering to be announced soon, great bonus Points and Status match offers for our Velocity members, cheaper fares, and extended flexibility to change bookings.”
The lounge features an Espresso and Wine Bar, a Cellar Door Hub with a feature space for South Australian wineries to bring their cellar door to the Lounge for seasonal wine tasting, plus separate dining areas to cater to all guest’s eating preferences, including large social tables, and banquette seating for more private dining.
There’s also a dedicated work area dubbed The Library, which features workstations with PCs, printing facilities, power sockets, and desk lamps, offering a functional environment to work on the fly (workspaces continue to be available throughout COVID-19).
Other spaces to stretch out and relax include a chill-out zone called The Gallery Lounge, The Sunroom and The Long Stay which provides guests with an inviting space, and a wide variety of seating options.
Enhanced Lounge menu also unveiled today
To coincide with the opening, Virgin Australia has today launched a new and fresh menu for guests of the Adelaide Lounge, featuring a selection of sandwiches, salads, wraps and healthy snacks, prepared on-site. An enhanced menu will be implemented at all Virgin Australia lounges in the coming weeks.
In an Australian airline first, Virgin Australia is also trialling a food ordering system, offering guests end-to-end table service.
Initially available in the Adelaide and Melbourne lounges, guests will be able to order food and beverages directly to their lounge seat or table, by simply scanning a QR code and placing an order on their phone.
The advancement will not only provide seamless table service for guests, but it will reduce movement, and further enhance the COVID-safe environment.
The opening of the Adelaide Lounge marks a significant moment for Virgin Australia’s future, with the airline expected to make further improvements to its customer offering, including a new and fresh onboard menu for Business Class, and a buy onboard retail menu for Economy and Economy-X guests, to be revealed in the coming months.
We can’t wait for that.
Find out more: www.virginaustralia.com.au