Starting on sailings departing 5 June 2024, loyalty members of Royal Caribbean International, Celebrity Cruises and Silversea can achieve the equivalent tier status across all three brands, enjoying existing onboard benefits and unlocking new options with 50 ships sailing to almost 1,000 destinations worldwide.
In an industry-first, the new Loyalty Status Match program across Royal Caribbean Group’s core brands sees members enjoy reciprocal tier status no matter what brand they sail with.
These include members of Royal Caribbean’s Crown & Anchor Society, Celebrity Cruises’ Captain’s Club and Silversea’s Venetian Society.
The new Loyalty Status Match program includes a one-for-one status match for members across all three brands and the same onboard benefits each brand offers for the equivalent tier status.
Members already enrolled in multiple Royal Caribbean Group loyalty programs will be automatically matched across brands within seven days.
Royal Caribbean Group Loyalty Status Match program
Royal Caribbean Group CEO & President Jason Liberty said cruisers can now choose different cruise experiences and reap the rewards.
From RCI’s multi-generational and contemporary offering to Celebrity Cruises’ premium travel and Silversea’s ultra-luxury and expedition voyages, he said: “We strive to provide guests with experiences within our portfolio of brands that meet them for all of life’s moments.”
“Each of our differentiated brands has passionate fans who take pride in the status they’ve achieved through repeat sailings.
“In a first for the cruise industry, our new Loyalty Status Match program rewards guests travelling across our brands,” he said.
For advisors and their clients, check the new loyalty program terms and conditions for the updated changes and full details.
Find out more at royalcaribbeangroup.com
