Luxury side lock up Apr 2024
Luxury side lock up Apr 2024

Luxury

Share this article

Hilton’s partnership with Small Luxury Hotels of the World (SLH) is now live, adding nearly 400 boutique hotels

The partnership will allow more than 190 million Hilton Honors members to book at the boutique SLH hotels through Hilton’s channels, and earn and redeem points at SLH hotels.

The partnership will allow more than 190 million Hilton Honors members to book at the boutique SLH hotels through Hilton’s channels, and earn and redeem points at SLH hotels.

As reported in February, Hilton signed a partnership with SLH that greatly expands the luxury experiences offered by Hilton, with SLH’s unique properties joining the growing Waldorf Astoria, Conrad and LXR brands.

Hilton reports that since the announcement in February, 390 SLH properties have opted to join into the partnership with more hotels expected to be added as the SLH and Hilton relationship grows. 

Locally, the partnership expands the footprint of both groups including Chalets at Blackheath in the Blue Mountains, Ovolo South Yarra in Melbourne, and eventually the upcoming Waldorf Astoria Sydney (due to open Q4, 2026) – bookable through all Hilton channels. 

“Integrating with Small Luxury Hotels of the World allows us to expand the Hilton stay experience and travel aspirations for all guests, with special opportunities for our loyal Hilton Honors members,” said Chris Silcock, President, Global Brands and Commercial Services, Hilton.

Gangtey Lodge, Bhutan_Hilton
Gangtey Lodge, Bhutan.

“The hundreds of independently minded properties are highly complementary to our renowned luxury portfolio and support Hilton’s ongoing efforts to expand and create distinct, localised travel experiences for our guests,” said Silcok. 

Speaking at its Singapore head office last week during International Luxury Travel Market (ILTM) Asia Pacific, Alan Watts, President APAC Hilton spoke about the driver behind the partnership with SLH. 

“Our customers may want to stay at a Waldorf Astoria but then want to experience an off-the-beaten-track destination and pop-up, boutique luxury experience,” he said.

Lobby at Rusty Parrot Lodge Spa in Jackson Wyoming, USA_Hilton
Lobby at Rusty Parrot Lodge Spa in Jackson Wyoming, USA.

Hilton Honors members can elevate their stay at participating SLH hotels with exclusive benefits, including earning and redeeming Points, free WiFi and a guaranteed member discount. Gold and Diamond members also enjoy space-available room upgrades and continental breakfast for up to two guests. 

“Through this collaboration, Hilton guests and Hilton Honors members will receive a warm welcome at SLH member hotels, allowing them to experience our distinctive approach to hospitality,” said Shaun Leleu, Chairman, Small Luxury Hotels of the World.

For more information, visit hilton.com