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CATO reform: Bold new directions for a more sustainable travel industry

The Council of Australia Tour Operators (CATO) held their 2021 Annual General Meeting (AGM) on Thursday 24 June as the organisation sought member agreement on organisational reform and the exploration of new directions to support its members as part of a more sustainable travel industry.

The Council of Australia Tour Operators (CATO) held their 2021 Annual General Meeting (AGM) on Thursday 24 June as the organisation sought member agreement on organisational reform and the exploration of new directions to support its members as part of a more sustainable travel industry.

As such, CATO members voted unanimously to support a motion to change the association’s structure from a state-based model to a federal-based model as a not-for-profit Company Limited by Guarantee.

This will include a new constitution, including a formal CATO Member Code of Conduct and CATO Member Advertising Code of Conduct.

However, the biggest announcements were plans to launch CATO’s own accreditation scheme and consumer protection program.

READ: CATO to launch own accreditation and consumer protection program as part of major reform

CATO Managing Director, Brett Jardine

Brett Jardine, Managing Director, CATO, said, “In times of adversity, opportunities arise. One positive outcome of COVID was the time our Board had to discuss, plan and develop solutions to arising issues.

“Votes received were 100% supportive of the motion to change and evolve under a structure that better reflects CATO’s status as a national body and enable it to move forward with progressive initiatives. As part of these changes, CATO will develop an external independent accreditation scheme, fit-for-purpose, for the land supply sector.

CATO members were also updated on the status of investigations into the development of exclusive insurance products, aimed at developing greater agent support and consumer confidence when booking travel product with CATO members.”

The organisation says its proposed changes will engage with and encourage wider participation from all tour operators and wholesalers nationally to seek best practice and greater consistency across all participants.

The organisation will continue to collaborate closely with other industry bodies, including AFTA, CLIA, ATEC and ACCI, in areas of mutual benefit.

The CATO AGM also revealed that the growing industry body had recorded a surplus of $76,000, with a significant portion of excess funds being used to support members via discounted 2022 membership renewals.

Jardine confirmed that membership retention for 2022 reached an impressive 94%, with total member numbers increasing by 20% across all categories to a total of 180.

Perisher
CATO member Contiki

Voting of Board Members was concluded, and Dennis Bunnik (Bunnik Travel Group) was re-elected as Chairman unopposed and will continue in this capacity for two years.

Board members voted onto the board for the next term include Brett Mitchell (Intrepid Travel Group), Julie King (Julie King & Associates) and James O’Donnell (The Travel Corporation).

Individuals that are currently mid-term on the CATO Board include – Vice-Chair: Liz Anderson (Sundowners Overland), and Board Members: Lisa Pagotto (Crooked Compass); Brad McDonnell (Entire Travel Group); Peter Douglas (Globus Family of Brands); David Walker (Sno’n’Ski); Aaron Zoanetti (Pointon Partners).

Bunnik said, “I look forward to working with the appointed Board across our four pillars in another challenging year ahead, to implement significant, positive and much-needed changes to our industry.  I would also like to acknowledge Martin Edwards (ex-Bench Africa) and Amanda McCann (Collette), who ended their term on the Board and thank them for their many years of contribution to CATO.”

For more information, go to www.cato.travel