The sixteenth edition of Los Cabos VIP Summit 2022 has successfully wrapped up, registering more than 1,600 business meetings with airlines, travel agencies, tour operators and hotel companies, with an Australian contingent in attendance.
After a two-year hiatus due to the pandemic, The VIP Summit, held this year at Hacienda del Mar Los Cabos Resort, Baja California Sur, Mexico, from November 14-16, is the most important business forum in the destination to help promote the development of its tourist activity.
During the three-day event, industry professionals learned first-hand about the wide portfolio of tourist offerings by Los Cabos, including 13 Virtuoso luxury properties and the availability of more than 18,000 rooms, of which 2,000 make up the luxury segment as well as worldwide air connectivity with 500 flights a week, and a vast portfolio of wellness, dining and adventure experiences.
A little-known fact is that Australia is currently Los Cabo’s third-largest international market and was the second pre-COVID.
As such, buyers from FCTG Independent, Planetdwellers and My Overseas Wedding in Australia attended this year’s summit. including:
- Allie Sparr – Global Head of Brand and Marketing FCTG Independent
- Mario Paez and Barry Warner – Managing Director and Co-founder, and Co-Founder and General Manager, respectively, at Planetdwellers
- Timothy Chen – Managing Director at My Overseas Wedding
The Australian buyers had the opportunity to meet 1:1 with Los Cabos suppliers and enjoy networking dinners each evening. The group also stayed a few extra days after the summit giving them time to experience a variety of unique experiences such as water activities, top culinary experiences, and desert activities, as well as attend hotel inspections.
“Resuming the VIP Summit in face-to-face format has allowed us to reconnect and strengthen relationships with professionals from the main issuing and developing markets, in addition to offering the different actors of the local industry the conditions to generate business opportunities that encourage the development of the sector and, together, maintain the positioning of Los Cabos as a competitive, cutting-edge and world-class destination,” said Rodrigo Esponda, General Director of the Los Cabos Tourism Trust.
For more on Los Cabos, head to: www.visitloscabos.travel
