If you weren’t already on the ‘Travel to Change the World’ bandwagon, then this’ll definitely get you there. Prince Harry has just launched a new global initiative to promote sustainable tourism.

With one royal signature, suddenly everyone you know will be tuned into the importance of sustainable travel (finally!).

The Duke of Sussex teamed up with a group of travel providers to launch the initiative that’ll focus on improving conservation, environmental protection and expanding local community economic development.

Read on for more info on how overnight Prince Harry made Travel to Change the World a global concern:

 

WHAT IS THE INITIATIVE & WHAT WILL IT DO?

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Image: Travalyst.org

Educate, raise awareness and promote positive change – they are the three goals of the initiative called ‘Travalyst’.

These will be achieved initially by working with companies, consumers and communities to explore solutions and drive sustainable practices. They’ll also provide consumers with more choice in areas such as supporting local people, protecting wildlife, tackling climate change and alleviating over-tourism.

There’s also hope that ‘Travalyst’ will inspire other companies to take a more sustainable approach in business.

 

WHAT DOES PRINCE HARRY SAY ABOUT IT?

“If conducted responsibly, tourism can benefit communities for generations. It can build schools, create jobs, strengthen safety nets – and it can create a virtuous cycle, as communities protect what promotes further tourism.”Today, The Duke of Sussex launched ‘Travalyst’, a new partnership which works with companies, consumers and communities to explore and promote solutions that help drive sustainable practices and consumer choices in areas including; supporting local people, protecting wildlife, tackling climate change and environmental damage, and alleviating over-tourism.

Posted by The Royal Family on Tuesday, September 3, 2019

“Travel has the unparalleled power to open people’s minds to different cultures, new experiences and to have a profound appreciation for what our world has to offer,” Prince Harry said.

“As tourism inevitably grows, it is critically important to accelerate the adoption of sustainable practices worldwide; and to balance this growth with the needs of the environment and the local population.

“Bringing companies, consumers and communities together is our best chance to protect destinations and ecosystems for future generations.”

Harry, His Royal Highness & The Duke of Sussex

 

HOW CAN TRAVELLERS BE PART OF TRAVALYST?

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Image: Travalyst.org

Travellers can be part of Prince Harry’s initiative by doing what they’ve been doing – driving sustainability.

According to Travalyst findings, there’s a growing demand among consumers for easier and transparent sustainable travel options. In fact, more than half say they are more determined than ever to make more sustainable travel choices this year than last year. However, they say they don’t know how.

Barrier keeping people from cleaner travel include a lack of knowledge, perceived extra costs and lack of availability.

 

WHO DID PRINCE HARRY TEAM UP WITH TO LAUNCH THE INITIATIVE?

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Today, during the launch event of the new global initiative ‘Travalyst’, The Duke of Sussex shared his remarks on the exciting new initiative from Amsterdam. #Travalyst, an initiative led by The Duke and founded by Booking.com, Ctrip, Skyscanner, TripAdvisor and Visa, sees a pressing need for increased collaboration to make sustainability a priority across our entire travel experience – and we believe that collective, collaborative action will be critical to achieve this. The travel and tourism sector is constantly growing and contributes a significant impact to the world we live in today. The Duke sees it as one of the worlds biggest problems but believes this partnership can make it one its greatest solutions: • – 1.8 Billion trips will be made annually by 2030, and since 2000, the number of trips taken around the world has more than doubled – 71% of global travellers think travel companies should offer more sustainable options – $8.8 Trillion was generated to the global economy from travel and tourism last year – 57% of all international trips by 2030 will include emerging market destinations We plan to work closely with local communities and providers, leveraging technology to help scale sustainable supply to meet the growing mass-market demand from consumers – ultimately, making sustainable travel options of all kinds easier for consumers to identify, book and enjoy. Click our link in bio to read The Duke of Sussex full speech from today Photo ©️ SussexRoyal

A post shared by The Duke and Duchess of Sussex (@sussexroyal) on

Prince Harry is working with a number of travel providers including TripAdvisor, Visa, Ctrip, Skyscanner and Booking.com.

 

WHERE CAN I GO FOR MORE INFORMATION?

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Image: Travalyst.org

Further details of new initiatives launched by the Travalyst partnership will be announced in due course. In the meantime, individuals and organisations can learn more about supporting this work by clicking here.