Inside Travel Group has shared its first-ever Impact Report for 2022-23 as the Group also marked its inaugural year as a Certified B Corp, joining the global movement for good and encouraging others to do the same.
The parent company of InsideJapan and InsideAsia achieved B Corp Certification in 2023 after a rigorous two-year verification process.
Responsible travel initiatives & results in 2023
The company’s responsible travel measures included carbon monitoring and reduction, supporting local communities and investing in conservation projects.
Inside Travel Group also introduced a ‘Giving Back’ commitment, donating five per cent of annual operating profits to its charity partners.
The Impact Report showed in 2023, InsideJapan and InsideAsia took almost 11,000 people to 10 destinations across Asia, achieving its highest-ever revenue of more than $99 million.
Positive profits & company culture
Inside Travel Group Co-Founder Alastair Donnelly said that 2023 was the Group’s most successful year yet, noting that operating as a Certified B Corp has not only benefitted the bottom line but has also attracted the right talent to the business with plans to add another sustainability team member in 2025.
“Becoming a B Corp has had a positive impact across our entire business. Not only does it thread through everything we do in destination and at home but it has also been extremely positive for recruitment and workplace culture, too,” he said.
The company’s ‘Every Trip Offset’ policy offset 50,695 tonnes of CO2 while its ‘Giving Back’ commitment resulted in more than $249,000 committed to charities worldwide that are dedicated to helping families in difficult circumstances.
The Inside Travel Group team also volunteered 380 hours to conservation efforts, food banks and local projects.
Reflecting on the first Impact Report & what’s next
Inside Travel Group Global Head of Sustainability Sophie Walker said the Impact Report highlights the company’s multifaceted approach to responsible travel with tangible results.
“We have implemented several initiatives across the business that demonstrate our commitment to propelling environmental and social responsibility,” she said.
“We offset 100 per cent of our company’s carbon footprint through projects like wind turbines in India and forest conservation in Borneo (from 2024).
“Complementing this effort, we support nature-positive projects that protect and regenerate habitats in our destinations. This includes a reforestation project in Malaysian Borneo, efforts to reduce human-bear conflict in the Japanese Alps and initiatives to protect the Japanese giant salamander.”
“We are proud of our Impact Report,” Donnelly added. “It documents our sustainability journey and demonstrates our commitment to transparency and our desire to hold ourselves accountable.”
“We want to ensure travel is a force for good in the world. That means taking everything that’s so great about travel – cultural experiences, new perspectives, creating shared memories – and blending it with genuine environmental and social impact. We’re not there yet but we believe we’re on the right path.”
Read the full report here.
